CRM Horrors: Cafe Coffee Day — The Price of an Empty Paper Cup Equals the Price of a Full [Paper] Cup of Coffee

by Vinaya HS on June 15, 2009

in Business & Management

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At the Cafe Coffee Day outlet at the Bangalore International Airport, I asked for an empty cup (paper or plastic; any size) so that I could share my coffee (an expensive one bought a few seconds back) with someone who I was with. Seems they can’t give one. I offered to pay. Seems an empty cup costs as much as a full cup of coffee. Management for management’s sake. True CRM horror.

What has your experience been?




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{ 3 comments… read them below or add one }

Anoop June 15, 2009 at 7:33 PM

lol!!. May be you should have offered them to purchase their whole store instead of an empty cup. Oh! btw you could have also offered them some advise on how to sell only empty cups at the price of coffee, that way it would save the management lots of money and help the company grow even with the economy tanked, just because these cups can be recycled where as coffee cannot be.. This is a load of horse crap, I should have been their mate, I would have snapped the vendor’s back like they were twigs. I wonder what’s the vendor’s perception of a customer really is that all customers are cursed with “Subnormal intelligence” to buy out such arguments?.. You should have asked him.

Vinaya HS June 16, 2009 at 9:14 AM

I really didn’t see the point in having an argument at 1 am in the morning.

swaroop January 30, 2012 at 8:07 PM

many enterprises consider no of sales = no of coffee cups given to customers..so the employees usually don’t give empty cups…

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