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I hate Mutual Fund ads that harp on completely useless facts and then expect you to invest in them. The latest issue of Outlook Money carries an ad from Sundaram BNP Paribas who tout:
Blah blah blah…
Over a 28-year period, if you missed just the 10 best market days, the number of times your investment multiplied would be down from 137 to 53. If you missed the 40 best days, your investment would have multiplied just 8 times over 28 years!
An investment of Rs 75,000 would have made you a crorepathi now, if you had stayed continuously invested. If you had missed the best 40 days, your Rs 75,000 would now be worth just Rs 6 lac!
Blah blah blah…
WTF mate? Of what use are these nonsensical facts? Or are they meant to be psychologically seductive? Just for the record, 28 years ago, I was only a couple of months old. Maybe I should have somehow signaled to my parents to loan me Rs 75,000.
And lest you forget, past performance may or may not be sustained in the future.
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