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Here’s a true example of an advertisement that is captivating, fun to watch, and memorable. It’s an ad for the Peugeot 206.
The ad starts on a busy Indian street with a guy walking towards an old Ambassador. He gets into the Amby and thrashes it’s front and back against a wall. Next, he gets an elephant’s butt to kiss the bonnet. Finally, he hammers it and welds it into shape. The result of all this exercise: the Amby now looks like the Peugeot 206. There’s more and it’s the best part of the video. I’ll let you discover it for yourself.
A straight 10/10 in my books.
Note: Feel free to pass the link around. In case you could not download the video for whatever reason, just e-mail me (or leave a comment) and I will send it directly.
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